MAP IT Marketing Show Notes

I once swore I’d never run a free challenge. And here I am, with two completed and done at the time this podcast goes live.

If you don’t know this deep inside your soul, if it’s not something you think about when you create your content, you might end up talking to the wrong sorts of people, or letting your ideal customers go to someone else

What’s actually holding you back from seeing your business succeed the way you wanted to?

What are strategic alliances and do you need them for your small business? How do they work, and what makes a good one?

When it comes to products on a shelf, what makes someone buy yours (unless it’s a firm favourite they buy all the time”) is going to start with the packaging.