Episode Ninety Five -  Dealing with the juggle of running a business while parenting

23.02.23 02:03 PM

While this podcast is offically all about marketing a small business, the truth is that one of the reasons so many of my clients struggle (and perhaps you too) is because there’s a whole heap of time and energy poverty caused by that juggle of parenting, and running a business

While this podcast is offically all about marketing a small business, the truth is that one of the reasons so many of my clients struggle (and perhaps you too) is because there’s a whole heap of time and energy poverty caused by that juggle of parenting, and running a business


The tightest timesqueeze is most definitely in the first five years of your child’s life - and it cna make fitting all your business tasks in tricky, including your marketing.


Over ninety percent of my clients are mums, and many of them have children yet to start high school. So I wanted to share with you some of what I’ve learned in the 22 years of being a business owner and parent.


Before I was a marketer I worked in ECE and with parents of children under five, and was also a single parent for eight years from a starting point of three children aged 5, 3 and 8 months old. Through that time I was self employed and then ran businesses.


My children have only really ever known me as a small business owner. It’s both been awesome and really tough. For them and for me


I developed a bunch of “hacks” and coping strategies that made it easier to get the ‘best of both worlds” although I struggled to get the time for me and my own needs balanced into the mix. 


In this episode I share a little of my story of what parenting is like now, what we’re headed into and what it was like raising three girls solo while running my business. I share some of the things I did to make it simpler and help us stay close as a team.


In this episode we cover:

  • What parenting looks like now with one at home, in her last year at school

  • What it used to be like as a single mum of three, running a business

  • What the benefits of me running a business have been for our family

  • The moment I learned you need to ask for help

  • What you can do to get the “juggle” right

  • The one thing you need to do for you every day

  • How to make the juggle easier for you. 


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MAP IT MARKETING PODCAST with host Rachel Klaver Dealing with the juggle of running a business while parenting

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